Rwanda tour product of Meetings, Incentives, Conferences and Events (MICE).
the cry for absence of high end hotels along with few developed tourist
products, Rwanda Development Board is optimistic that this issue will
be solved by new hotel entrants in the Rwanda’s hospitality industry.
to Head of MICE at the Rwanda Development Board Mr Frank Murangwa, a
count of 1,000 hotels with four (4) to five (5) stars are anticipated to
be added on the Rwanda’s list of hotels. Apparently the country
features 8,000 hotel room count though most of these do not meet
International standards and thus fail to serve the affluent travelers on safaris in Rwanda.
MICE sector is looked up as the future main contributor to the foreign
exchange earnings according to Claver Gatete the Minister of Finance and
Economic Planning and thus efforts have to be made to ensure that the
world travelers travel to Rwanda and spend more while on their Rwanda safaris. The efforts would definitely include developing new products and also expand on the already existing.
is increasingly building her reputation as a conference destination
which is supplemented by her annual events like the gorilla naming
ceremony which is carried out in Rwanda gorilla safari destination of Volcanoes National Park and slated on 2nd
September for this year and a count of 500 visitors are anticipated in
attendance. Though the body is not exactly aware of the revenues
generated from this annual gorilla naming event, it is noted that the
accommodation units in Kigali and Musaze are always full and a count of
over 20,000 Rwandese attend the event.
Among the conferences that
Rwanda will host this year include; Pan African Conferences, global
Africa investment summit in Sept along with Forum for Agriculture
Research in the month of June. In 2014, MICE generated $30.1 billion
which is 31% contribution to the tourism industry receipts.
inception of various remarkable hotel brands including Marriott Kigali,
Golden Tulip, and Sheraton along with Radisson Blu is a remarkable step
to the success of MICE in Rwanda.